[Infographic] Why is Digital Non-Negotiable?

Mihir Kittur, Co-founder and Chief Innovation Officer, Ugam,

Informed, empowered and constantly on the move - this is the new omnichannel shopper in the digital world. For brands and manufacturers, being relevant to this new shopper is key. And that is why embracing and accelerating digital is no longer a choice but a vital ingredient for success. Here are four reasons why digital is non-negotiable for brands and manufacturers.

Why is Digital Non-Negotiable?

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